WILLIAMS Ceramic Coat

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The active Ceramic Coat formula binds with complex polymers to provide a film depth and hardness unique amongst its competition. Used initially for NASA satellites and US Defence contracts, Williams F1 Team technicians have succeeded in creating a unique paint protection system that will provide unrivalled performance on all vehicles. It increases the hardness of the surface within 24 hours of Ceramic Coat paint protection being applied. This, in turn, enhances the ‘beading’ effect so dirt and grime just rolls off.

Application picture

Q: Will I have to reapply Ceramic Coat?

A: No, you will not need to reapply Ceramic Coat. The product is professionally applied by your selling dealer and guaranteed for as long as you own your car.

Q: How often should I clean or polish my vehicle?

A: A regular wash with mild soap (not dishwashing detergent) and water will be all your vehicle requires.

Q: Can I use a carwash?

A: Certainly. A simple wash and dry cycle will not affect the Ceramic Coat and may be the best way to keep your vehicle clean.

Q: Can I use any vehicle shampoo?

A: Yes, although we do advise you to choose a leading brand, or see if your dealership stocks Ceramic Coat car wash.

Q: How quickly should I remove bird droppings†?

A: Ceramic Coat is guaranteed to resist the effects of bird lime, but it’s still best to remove it before it bakes on. Use a little car shampoo to loosen it before you wash, but please, no scraping!

Q: If the vehicle sustains accidental damage, will I need to have it recoated?

A: In the event of an accident, Ceramic Coat will be reapplied where necessary as part of the insurance claim.



†Bird lime must be removed within 21 days.

*Terms and conditions apply.